Thursday, January 30, 2003

In Good Form

George Saunders, of CivilWarLand in Bad Decline semi-fame, a new story in this month's New Yorker that picks up on one of my posts last week about neuromarketing. I know that some of you are thinking, "Well, obviously one has absolutely nothing to do with the other." You who are thinking this, the one in the corner, yeah, I see you, are probably right, but, as is the case with people like you, you shall be ignored. It is obvious that Saunders stole his idea from me.

If you don't know anything about him, George Saunders is one of America's most imaginative short story authors right now, and, even if you don't think his is particularly good fiction, you'll probably think it's at least engaging to read to the end with a fully-formulated opinion; in other words, if you dislike you, you'll probably really really hate it, and sometimes this kind of emotion, especially when it is directed at something like literature, in an age when nobody is really reading literature, is kind of healthy. His story here is no different. Check it out.